This mailer was designed to bring attention to the client’s latest online catalogue which was rendered in a feature rich flash section of the site. It integrated interactive elements allowing a viewer to build a wish-list to be emailed onto friends.
Techsys produced the mailer and provided the distribution technology through our own Target Messenger system for rapid, cost effective and trackable distribution to the client’s substantial contact database.
The response was impressive as there was a significant (and measurable) increase in traffic to the client’s website. This proved yet again that this tried and trusted method of distribution is effective and efficient!