Musica, wanting to grow their Facebook page and continue increasing their presence in the social media space with fans resulted in Techsys building the V-Day Facebook App. The app is a fun and interactive Valentines Day offering which determines if the user is a true romantic. The user picks their selection from a number of questions to find out their result.
The user can share the Facebook App with friends and also print out a 10% discount voucher to use in store. The idea was two-fold: Increase brand awareness on Facebook and drive traffic into stores while creating a fun and interactive environment for Musica fans to engage with the brand.