In celebration of one of the largest rugby tournements in the world, the Super XV, Windhoek Lager wanted to launch an integrated campaign which spanned across all channels. This of course included digital. Techsys was comissioned to design and build an exciting, feature rich site on which entrants could participate for the chance to win tickets to games, a tour down under and Windhoek merchandise.
The site features statistics which include a scoreboard, logs and fixtures, an interactive team photo whereby an entrant can upload a picture of themselves to create a virtual team photo with their friends. Other exciting features also include a rugby quiz, an SMS competition as well as tours of the RFC squad at pubs.