It’s official, Google+ will no longer be a serious competitor to Facebook, or any other leading social network. Users will no longer need a Google+ account to engage with others on Google products. Instead, any Google e-mail or account will do.… Continue Reading
Month: July 2015
Sterns’ website traffic almost doubles following site rebuild
Following the rebuild of Sterns’ website, the brand has enjoyed in excess of 190% increase in visitors. After the launch of the site on the 13th May, traffic steadily increased to the site, no doubt in part to the stunning UX on the stylish new website not to mention effective launch strategies to pique consumer interest in the brands beautifully designed jewellery.… Continue Reading
Techsys Digital appointed as CRM specialist for brandhouse
Techsys Digital is delighted to announce the win of a major eCRM project at brandhouse.
Techsys has been trailblazing in the CRM arena following the success of its eCRM software Brandtribe, which was announced as a Bookmarks finalist at the beginning of the year.… Continue Reading
Emoji Marketing – emojis are the new age hieroglyphics
Could emojis be the new form of brand communication as customers shift to a vocabulary of being 😀 when receiving 50% off from their favourite brands or feeling 😋 when they having 🍔 with their best 👥?
Consumers are communicating in hand signatures and faces, and brands are listening.… Continue Reading
Techsys Turns 10
After weeks of having the #TechsysTurns10 event on our internal agenda, the social committee can breathe a sigh of relief knowing that weeks of planning and preparation all culminated in one awesome night that everyone will remember!
Teamwork was an integral part in pulling the night together – From loading and unloading all the party essentials to moving the venue furniture around, to rinsing wine glasses, all while having a smile on our faces – the team should feel proud of what an incredible job they did!… Continue Reading
Social Media Faux Pas
The time people spend online has been completely taken over by social media and most companies today have some kind of social media presence. With this said, it’s one thing to be present on social media, but it’s a completely different ball game to actually do something constructive with that presence that will benefit your brand.… Continue Reading
Meet Brandon-Lee Fredericks – Team Techsys Digital
Meet Brandon-Lee Fredericks, our talented new Junior Social Media Manager/Strategist. His eagerness to learn and on point sense of style make him an awesome addition to team Techsys.
What was the last picture you took with your phone?
“Laughs, I can’t recall, I’m phone-less at the moment”
What strange thing have you eaten?… Continue Reading
Understanding when to use different social media tags
Many are confused as to when and where to use the social media tags, and as a result its used interchangeably. By doing this, one reduces the effectiveness of achieving the purpose of these tags on social media conversations.
Twitter being the father of the hashtags has open the floodgates for other social media sites to make use of this very effective communication symbol.… Continue Reading
Meet Natalie Annandale – Team Techsys Digital
Meet Natalie Annandale, our Social Media Strategist here at Techsys Digital, who is responsible for strategizing new creative ways to use the social web.
What was the last picture you took with your phone?
“A screenshot of some kind of inspirational quote.”
What strange thing have you eaten?… Continue Reading