Snapchat Can Be A Good Platform For Marketers

Snapchat, having launched in 2011 is a social platform that is still a bit of a conundrum to many marketers and brands alike. To give you a bit of background, in case you aren’t familiar with this popular millennial mobile app: Snapchat is a super fun messaging app that allows you to send videos and pictures, both of which will auto-delete after a few seconds of a person viewing them.… Continue Reading

Mediclinic | Pledge To Exercise

Mediclinic showcases their support for local and international health awareness initiatives by creating a number of innovative Health Awareness Campaigns to engage with their patients and the public.

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September marked Heart and Stroke Awareness Month.

Based on the insight that people regard sport or gym as the only form of exercise, the Jupiter Drawing Room (Cape Town) developed a campaign that communicated the many opportunities for physical activity in our daily lives.… Continue Reading

Instagram’s Analytics Tools & Insights Are Coming Soon!

Instagram Analytics Insights & Tools - Techsys Digital

Last week, Instagram management tool Later.com previewed images of the new brand analytics options for the platform. Included within the new business profiles, Instagram’s analytics options provide a range of new insights and tools to help businesses make better use of their Instagram profiles and gain more understanding of what’s resonating with their followers.… Continue Reading

Online Shopping In South Africa

South Africa’s internet penetration lies at 17%, with an 86% mobile phone penetration rate, and a highly developed telecommunications network indicates a population that is comfortable engaging the online technology. This being said after a recent distinction of South Africa being the most developed digital economy in Africa, and one of the fastest growing in the world.… Continue Reading