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Do you trust tracking? How to get consumers to opt in.

May 8, 2015October 27, 2015 / Bianca Brophy / Leave a comment

Customers are incredibly skeptical of how companies handle their personal information. Recent studies have found that 83% of consumers are aware of data breaches with major retailers/companies. These days, consumer awareness of hacking is incredibly high, which creates a fear within the consumer that someone could use personal information to do harm.… Continue Reading

New Technology – leaving the old world behind.

April 7, 2015October 27, 2015 / Christopher Oakes / Leave a comment

braaaaains

Humanity is progressing technologically at a burgeoning rate – soon to reach the point where the entire population will have access to a standard of technology far superior to even the greatest advancements of 100 years ago.

Smartphones. Nearly everyone has got one.… Continue Reading

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