In true online fashion, social media platforms are still constantly striving to keep up with each other in terms of their latest features. Snapchat came along with 24-hour video stories shortly after their app became available. This was followed by Instagram stories and the introduction of live streaming – and now you guessed it, Facebook is releasing a similar concept.… Continue Reading
The debate between Snapchat and Instagram’s Stories never seem to end. We know Facebook for being the big-head who seems to be snatching features from other platforms to enhance their user experience and functionality of apps – not that there is anything wrong with that if they creating all the features for users to use and spend more time on one platform where they have all of the functionalities they need.… Continue Reading
The digital world is always evolving and businesses are constantly moving with this shift. Here are 4 social media trends that will be gaining momentum during 2016.
Focus on Engagement
As social media matures, we’re seeing a shift from viral content towards creating content that resonates with the audience.… Continue Reading
If you are an active user of Social Media platforms Facebook and Instagram, you may have noticed a cheeky little update on these mobile apps recently. Although, I confess, I don’t take a selfie for Instagram every day or even regularly post to Facebook – I do occasionally snap something for my own keeping or to send directly to my close friends.… Continue Reading
The button so many people have asked about on the popular social media site is finally about to make its appearance. Some suggest that it is the ideal move for Facebook to make while others are still against the implementation of the Dislike button.… Continue Reading
The time people spend online has been completely taken over by social media and most companies today have some kind of social media presence. With this said, it’s one thing to be present on social media, but it’s a completely different ball game to actually do something constructive with that presence that will benefit your brand.… Continue Reading
Many are confused as to when and where to use the social media tags, and as a result its used interchangeably. By doing this, one reduces the effectiveness of achieving the purpose of these tags on social media conversations.
Twitter being the father of the hashtags has open the floodgates for other social media sites to make use of this very effective communication symbol.… Continue Reading