In true online fashion, social media platforms are still constantly striving to keep up with each other in terms of their latest features. Snapchat came along with 24-hour video stories shortly after their app became available. This was followed by Instagram stories and the introduction of live streaming – and now you guessed it, Facebook is releasing a similar concept.… Continue Reading
Gone are the days of just liking a post, which could have several different meanings. Now Facebook has introduced new reactions which enable users to go beyond liking a post by allowing them to choose from six different emojis.
With this new feature, reactions allow expressions of like, love, laugh, wow, sad, or angry on a post.… Continue Reading
Custom Audiences let you reach the customers you already know with ads on Facebook. You simply upload a list of email addresses or phone numbers of at least 20 people and Facebook will deliver your ad to those people if they’re on the network.… Continue Reading
If you are an active user of Social Media platforms Facebook and Instagram, you may have noticed a cheeky little update on these mobile apps recently. Although, I confess, I don’t take a selfie for Instagram every day or even regularly post to Facebook – I do occasionally snap something for my own keeping or to send directly to my close friends.… Continue Reading
The button so many people have asked about on the popular social media site is finally about to make its appearance. Some suggest that it is the ideal move for Facebook to make while others are still against the implementation of the Dislike button.… Continue Reading
It’s official, Google+ will no longer be a serious competitor to Facebook, or any other leading social network. Users will no longer need a Google+ account to engage with others on Google products. Instead, any Google e-mail or account will do.… Continue Reading
Many are confused as to when and where to use the social media tags, and as a result its used interchangeably. By doing this, one reduces the effectiveness of achieving the purpose of these tags on social media conversations.
Twitter being the father of the hashtags has open the floodgates for other social media sites to make use of this very effective communication symbol.… Continue Reading
Everyone ‘knows’ Facebook. Most of us use it every day. Advertising strategy however, is far more complex exercise altogether.
Three years ago, Like advertising was an excellent means by which to grow Likes and therefore the reach of a Facebook page.… Continue Reading
Most people assume that Social Media sharing is easy and can be done in a matter of seconds. Yet many bloggers find that it requires quite a bit of time and effort to do. We’ll share with you a few tricks of the trade that will help you make the most out of your efforts to market your blog on Social Media platforms.… Continue Reading