Techsys Digital was tasked with assisting The Jupiter Drawing Room with the digital component of the new Windhoek Draught campaign – The Bros. This comprised of the design and development of a CMS driven website, complete with blog, video and social media integration introducing consumers to “the Bros”.
Characters The Joker Jakes, The Serious Guy Leonard, The Fashionista Freddy and The Party Animal and Rob are as ‘for real’ as the beer itself, handing out tips on how to be a Bro and abide by the Bro Code - appearing in all Windhoek Draught’s latest adverts, these guys are here to show you the Windhoek Draught way.
